Gravity Forms
- Plugins
- Forms
Premium WordPress form builder with a mature add-on ecosystem for payments, automation, and advanced workflows.
Overview
Gravity Forms is a premium WordPress form builder with a mature ecosystem for lead capture, payments, registrations, calculations, automation, and data-driven workflows. Its visual editor supports conditional logic, multi-page forms, notifications, confirmations, and a large range of official and third-party add-ons. It is frequently used by agencies and developers because hooks, APIs, integrations, and established extensions allow forms to become part of wider business processes. The appropriate licence depends heavily on required add-ons, and complex workflows should be tested for accessibility, spam protection, email reliability, data retention, and payment failures. Gravity Forms has no permanent free repository edition; it is purchased and updated through the vendor. Consequently, WordPress.org does not provide a comparable active-install figure, and third-party estimates should not be presented as verified counts.
Best for
Building lead, payment, registration, survey, or workflow forms inside WordPress.